Mailing and e-newsletters are indispensable for all brands engaging in any field of digital marketing.
An E-newsletter can be defined as a marketing effort that brands perform to promote their products to consumers via email. It is one of the most preferred and least expensive tools used in the field of digital marketing. You can inform your customers about your new products or campaigns with a carefully prepared e-newsletter.
Of course, an e-newsletter subscription becomes very important. As it is a great way to get customer data, it is also great for sending regular informative messages. In general, an e-newsletter is also beneficial as the campaign is launched on all platforms, but an e-newsletter can offer significant benefits alone by being used in regular periods.
Mailing efforts, in which you remind yourself to your consumers, can be highly effective by creating various concepts.
As MODD/Group, our recommendation to brands is to create an effective mailing schedule in their mailing list efforts.
For example:
It Lets You Test Your Campaign
Before you launch your marketing campaign for your target audience, you can share it with your current mailing list and learn more about your campaign. Besides, you can measure your other digital marketing activities with your mail list. It is a cost-free marketing platform, in which you can get answers to questions such as how many people opened your email, how many of them clicked on it, how many people decided to buy, and how many people filled the form.
