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Within the brand objectives of İlkiz Business Development, comprehensive 360-degree advertising agency services were provided for the café concept that was developed. For Eatopic — the new café concept designed for fast-paced urban life — naming, corporate identity, brand copywriting, and packaging designs were created. The Eatopic project, carried out through a highly fun and creative process, was successfully delivered.
Designed with a focus on the Millennial and Gen Z audience, the brand was created as a solution to the challenges of fast-paced living. The concept, which incorporates high-quality coffee and healthy & organic products into its menu, was developed with careful attention to various aspects of business and social life. Shopping habits, locations, and the socialization needs within professional life were integrated holistically through an architecture–gastronomy–advertising agency framework.
